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AI Reputation Management & Right to Be Forgotten

Control what AI says about you. Reputation management & the right to be forgotten.

AI assistants now answer questions about you and your brand from sources you didn't choose. We correct the record, reduce the visibility of harmful content, and handle GDPR right-to-be-forgotten and erasure requests - across both search and AI.

The shift

AI answers about you, unsupervised

When someone wants to know about you, they increasingly ask an assistant instead of running a search. The model answers from whatever it can find - outdated stories, inaccurate claims, content you have every right to remove. Left unmanaged, one bad source can define you in every AI answer. We work to correct it, suppress it and, where the law allows, have it erased.

monitor

Models speak for you, unasked

Assistants summarise you from sources you never approved. The first step is seeing exactly what they say.

correct

The record can be changed

Authoritative, accurate sources give a model a better answer to give - and push weak ones down.

erase

You have rights

GDPR's right to erasure and delisting give you real routes to remove personal data. We use them.

Services

What we do

audit

AI reputation audit

We document what ChatGPT, Gemini and Google's AI Overviews currently say about you or your brand, and trace each claim back to its source.

suppress

Correction & suppression

Authoritative content and source strategy to correct inaccuracies and reduce the visibility of harmful or outdated material.

rtbf

Right to be forgotten & erasure

We prepare and file GDPR right-to-erasure, search delisting and de-indexing requests, and pursue removal at source where possible.

monitor

Ongoing monitoring

Continuous tracking across search and AI so new issues are caught early, not after they've spread.

How we work

How the process works

01

Audit

We capture what search and AI systems say about you today, and where each claim comes from.

02

Prioritise

We rank issues by harm and by how removable or correctable each one realistically is.

03

Act

Corrections, authoritative sources, delisting and erasure requests - filed and pursued through the right channels.

04

Suppress

We strengthen accurate sources so they outrank and out-inform the material you want gone.

05

Monitor

Ongoing surveillance across search and AI answers, with fast response to anything new.

Where it fits

Search and AI, handled together

Classic reputation management fought over the first page of Google. That's no longer enough - a model can repeat a damaging claim even when the page is buried. We work both surfaces: reducing visibility in search and correcting what AI systems say, while using GDPR's right to be forgotten to remove personal data at the source wherever the law and the platform allow.

AI reputation

Correct and monitor what assistants say about you.

Search suppression

Reduce the visibility of harmful results.

Right to be forgotten

GDPR erasure, delisting and de-indexing requests.

Deliverables

What you get

  • Baseline AI and search reputation audit, with sources
  • Prioritised action plan by harm and removability
  • GDPR right-to-erasure and delisting requests, prepared and filed
  • Correction and authoritative-source strategy
  • Suppression of harmful or outdated material
  • Continuous search and AI monitoring
  • Regular, honest status reporting
  • Support alongside your solicitor where needed
FAQ

Reputation & right-to-be-forgotten questions

Can you remove information about me from ChatGPT or Gemini?
Sometimes, and always honestly. We can't reach inside a trained model, but models draw on sources they can access. By removing or delisting content at the source, correcting inaccuracies and strengthening authoritative material, we reduce the chance an assistant repeats something harmful, and we pursue erasure through every legitimate channel.
What is the 'right to be forgotten'?
It's the right, under GDPR Article 17 and related UK law, to have certain personal data erased or delisted. Where it applies, we prepare and file erasure, delisting and de-indexing requests with search engines, site owners and data brokers on your behalf.
Can you guarantee content will be removed?
No one credibly can. Outcomes depend on the platform, the jurisdiction and the nature of the content. What we do guarantee is a rigorous, lawful process - the right requests, to the right parties, pursued properly - and honest reporting on what's achievable.
How is this different from normal online reputation management?
Traditional ORM focused on pushing bad results down the first page of Google. We do that too, but we also address what AI assistants say about you, since a model can surface a damaging claim even when the original page is no longer visible.
Do you work with individuals as well as businesses?
Yes. We help both individuals and brands manage reputation and exercise their data rights across search and AI.
Is this legal advice?
No. We manage the reputation and removal process and handle requests, but we're not a law firm and this isn't legal advice. For complex legal matters we'll happily work alongside your solicitor.

See what AI says about you today

We'll run a confidential reputation audit across search and the major AI assistants, then show you what can be corrected, suppressed or erased.

Aggentic is not a law firm and this page is not legal advice. Removal and delisting outcomes depend on the platform, content and jurisdiction.

AI Reputation Management & Right to Be Forgotten | Aggentic